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Brands › Jenny Craig

Jenny Craig

As at 16 Oct 2026, AccountMoves records 1 current agency for Jenny Craig: Mindshare (media, since 2 Aug 2021). Agency changes reported since 2016: 0. Last reported move: 2 Aug 2021. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 2

Roster: Mindshare (media) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history1 ended relationship on record, needs 2 · 1 current

Last review on record: 2 Aug 2021 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
Cummins&Partners Cummins&PartnersConfirmed appointment
media, 23 Feb 2019 to 2 Aug 2021 · 2 yr 5 mth
Sources: Mumbrella · LBBMindshare MindshareConfirmed appointment
media, 2 Aug 2021 to now · 5 yr 2 mth
Sources: Mumbrella
MindshareConfirmed · 5 yr 2 mth
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaMindshareCurrent2 Aug 2021Now5.20
mediaCummins&Partners23 Feb 20192 Aug 20212.40

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Jenny Craig since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
2 Aug 20212 Aug 2021appointmentmediaMindshareconfirmedvia Mumbrella
23 Feb 201923 Feb 2019appointmentmediaCummins&Partnersconfirmedvia Mumbrellavia LBB

Marketing leaders

PersonTitleFromTo
Rachel KosmalaDirector of Marketing23 Feb 201923 Feb 2019

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Kosmala said Cummins&Partners stood out for the quality of its people and a collaborative way of working.
peoplepartnershipthrilled
Rachel Kosmala · the move · via Mumbrella, 23 Feb 2019 · paraphrased
AGENCY SAYS Murphy said Cummins&Partners was pleased to take on Jenny Craig.
passionate
Paul Murphy · the move · via Mumbrella, 23 Feb 2019 · paraphrased