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Brands › Rafferty's Garden

Rafferty's Garden

As at 16 Oct 2026, AccountMoves records 1 current agency for Rafferty's Garden: Of A Feather (social, since 14 Aug 2026). Agency changes reported since 2016: 0. Last reported move: 14 Aug 2026. Based on reported moves only, with sources.

Marketing lead: Sian Sullivan (Head of Brands, since 14 Aug 2026) · Total appointments: 1

Roster: Of A Feather (social) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 14 Aug 2026 · Marketing lead since: 14 Aug 2026 (source)

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
No agency on record
Vacant on record
social
Of A Feather Of A FeatherConfirmed appointment
social, 14 Aug 2026 to now · 2 mth
Sources: Campaign Brief
Of A FeatherConfirmed · 2 mth
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
socialOf A FeatherCurrent14 Aug 2026Now0.20

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Rafferty's Garden since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
14 Aug 202614 Aug 2026appointmentsocialOf A Featherconfirmedvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Sian SullivanHead of Brands14 Aug 2026Now

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Cousins said Of A Feather was excited to take on Rafferty's Garden.
excited
Jodi Cousins · the move · via Campaign Brief, 14 Aug 2026 · paraphrased
WHY THEY WON Sullivan credited Of A Feather with strong chemistry with the client team, a collaborative way of working and its data and technology capability.
chemistrypartnershipdata and technologydelighted
Sian Sullivan · the move · via Campaign Brief, 14 Aug 2026 · paraphrased