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Brands › Seagrass Boutique Hospitality Group

Seagrass Boutique Hospitality Group

As at 16 Oct 2026, AccountMoves records 2 current agencies for Seagrass Boutique Hospitality Group: Edge (media, since 8 May 2022), Socialites (social, since 27 Apr 2023). Agency changes reported since 2016: 0. Last reported move: 27 Apr 2023. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 2

Roster: Edge (media), Socialites (social) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 2 current

Last review on record: 27 Apr 2023 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
Edge EdgeConfirmed appointment
media, 8 May 2022 to now · 4 yr 5 mth
Sources: Campaign Brief · Mumbrella
EdgeConfirmed · 4 yr 5 mth
social
Socialites SocialitesConfirmed appointment
social, 27 Apr 2023 to now · 3 yr 6 mth
Sources: Campaign Brief
SocialitesConfirmed · 3 yr 6 mth
20222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaEdgeCurrent8 May 2022Now4.40
socialSocialitesCurrent27 Apr 2023Now3.50

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Seagrass Boutique Hospitality Group since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
27 Apr 202327 Apr 2023appointmentsocialSocialitesconfirmedvia Campaign Brief
8 May 20228 May 2022appointmentmediaEdgeconfirmedvia Campaign Briefvia Mumbrella

Marketing leaders

PersonTitleFromTo
David OvensCMO8 May 20228 May 2022

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Fleming said Socialites was pleased to take on Seagrass Boutique Hospitality Group.
Nicholas Fleming · the move · via Campaign Brief, 27 Apr 2023 · paraphrased
AGENCY SAYS Parker said Edge was pleased to take on Seagrass Boutique Hospitality Group. Richard Parker · the move · via Campaign Brief, 8 May 2022 · paraphrased
WHY THEY WON Ovens pointed to its data and technology capability, a record of commercial results and the quality of its people as the reasons for choosing Edge. David Ovens · the move · via Campaign Brief, 8 May 2022 · paraphrased