Alinta Energy
As at 16 Oct 2026, AccountMoves records 1 current agency for Alinta Energy: Avenue C (media, since 11 Feb 2025). Agency changes reported since 2016: 0. Last reported move: 11 Feb 2025. Based on reported moves only, with sources.
Marketing lead: Babi Kahveci (General Manager of Brand and Marketing, since 11 Feb 2025) · Total appointments: 1
Roster: Avenue C (media) Small roster
Last review on record: 11 Feb 2025 · Marketing lead since: 11 Feb 2025 (source)
Agency timeline Which agency has held each account, by discipline
creative, credited 28 Nov 2021 · 1 campaign
Latest: campaign via B&TBMF BMFSeen in credits only
creative, credited 19 Feb 2024 to 20 Feb 2024 · 2 campaigns
Latest: campaign via Campaign BriefMetrix MetrixSeen in credits only
creative, credited 19 Feb 2024 to 20 Feb 2024 · 2 campaigns
Latest: campaign via Campaign Brief
media, credited 28 Nov 2021 to 20 Feb 2024 · 3 campaigns
Latest: campaign via B&TAvenue C Avenue CConfirmed appointment
media, 11 Feb 2025 to now · 1 yr 8 mth
Sources: Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | Avenue CCurrent | 11 Feb 2025 | Now | 1.7 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Alinta Energy since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Alinta Energy campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| BMF Seen in credits | creative | 19 Feb 2024 | 20 Feb 2024 | 2 | campaign via Campaign Brief |
| Buck Seen in credits | production | 19 Feb 2024 | 20 Feb 2024 | 2 | campaign via Campaign Brief |
| Carat Australia Seen in credits | media | 28 Nov 2021 | 20 Feb 2024 | 3 | campaign via B&T |
| Metrix Seen in credits | creative | 19 Feb 2024 | 20 Feb 2024 | 2 | campaign via Campaign Brief |
| Bastion Seen in credits | creative | 28 Nov 2021 | 28 Nov 2021 | 1 | campaign via B&T |
| Plaza Seen in credits | production | 28 Nov 2021 | 28 Nov 2021 | 1 | campaign via B&T |
| The Editors Seen in credits | post-production | 28 Nov 2021 | 28 Nov 2021 | 1 | campaign via B&T |
| Noise Seen in credits | audio | 28 Nov 2021 | 28 Nov 2021 | 1 | campaign via B&T |
Also credited People named once in Alinta Energy campaign credits
Jane Mills (General Manager Sales and Marketing, Alinta Energy, B&T) · Alison Keller (National Partnerships Manager, Alinta Energy, B&T) · Georgia Arnott (Executive Creative Director, Bastion, B&T) · Laurence Cronin (Creative Director, Bastion, B&T) · Scott Hopkin (Creative Director, Bastion, B&T) · Sarah King (Planning Director, Bastion, B&T) · Stacey Paul (Account Director, Andrew Henderson, B&T) · Stephanie Ceccaldi (Executive Producer, Andrew Henderson, B&T) · Paul Middleditch (Director, Plaza, B&T) · Peter Masterton (Executive Producer, Plaza, B&T)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 11 Feb 2025 | 11 Feb 2025 | appointment | media | Avenue C | confirmed | via Campaign Brief |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Jane Mills | General Manager Sales and Marketing | 28 Nov 2021 | 29 Nov 2021 |
| Babi Kahveci | General Manager of Brand and Marketing | 11 Feb 2025 | Now |