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Brands › Allianz

Allianz

As at 16 Oct 2026, AccountMoves records 1 current agency for Allianz: Wavemaker (media, since 11 Dec 2023). Agency changes reported since 2016: 0. Last reported move: 11 Dec 2023. Based on reported moves only, with sources.

Marketing lead: Christian Deuringer (Head of Global Brand Management and Marketing, since 11 Dec 2023) · Total appointments: 1

Roster: Wavemaker (media) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 11 Dec 2023 · Marketing lead since: 11 Dec 2023 (source)

Agency timeline Which agency has held each account, by discipline

creative
Howatson+White Howatson+WhiteSeen in credits only
creative, credited 19 May 2021 · 1 campaign
Latest: campaign via Mumbrella
Vacant on record
media
Wavemaker WavemakerConfirmed appointment
media, 11 Dec 2023 to now · 2 yr 10 mth
Sources: B&T
WavemakerConfirmed · 2 yr 10 mth
202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaWavemakerCurrent11 Dec 2023Now2.80

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Allianz since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Allianz campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Howatson+White Seen in creditscreative19 May 202119 May 20211campaign via Mumbrella

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
11 Dec 202311 Dec 2023appointmentmediaWavemakerconfirmedvia B&T

Marketing leaders

PersonTitleFromTo
Christian DeuringerHead of Global Brand Management and Marketing11 Dec 2023Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Deuringer pointed to sharp strategic thinking, a record of commercial results and a clear grasp of the customer and category as the reasons for choosing Wavemaker.
strategic thinkingeffectivenessaudience understandingjourney
Christian Deuringer · the move · via B&T, 11 Dec 2023 · paraphrased