16 Oct 2026 · Sourced dataLatestMedibank media → Accenture Song · 15 OctPirelli Australia social → We Are Different · 14 Octeeger creative → Noisy Beast · 14 OctPirelli media → We Are Different · 14 OctTaylorMade media → Innocean Australia · 13 OctLessn social → Banter · 13 Oct
Brands › Allied Pinnacle

Allied Pinnacle

As at 16 Oct 2026, AccountMoves records 1 current agency for Allied Pinnacle: Nibble Edge (digital, since 20 Mar 2025). Agency changes reported since 2016: 0. Last reported move: 20 Mar 2025. Based on reported moves only, with sources.

Marketing lead: Steven Solano (Head of Marketing & Insights, since 25 Feb 2025) · Total appointments: 1

Roster: Nibble Edge (digital) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 20 Mar 2025 · Marketing lead since: 25 Feb 2025 (source)

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
humann. communications humann. communicationsSeen in credits only
media, credited 25 Feb 2025 · 1 campaign
Latest: campaign via Campaign BriefAthyna AthynaSeen in credits only
media, credited 25 Feb 2025 · 1 campaign
Latest: campaign via Campaign Brief
Vacant on record
digital
Nibble Edge Nibble EdgeConfirmed appointment
digital, 20 Mar 2025 to now · 1 yr 7 mth
Sources: Campaign Brief
Nibble EdgeConfirmed · 1 yr 7 mth
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
digitalNibble EdgeCurrent20 Mar 2025Now1.60

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Allied Pinnacle since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Allied Pinnacle campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
humann. communications Seen in creditsmedia25 Feb 202525 Feb 20251campaign via Campaign Brief
Nibble Edge Seen in creditsdigital25 Feb 202525 Feb 20251campaign via Campaign Brief
Athyna Seen in creditsmedia25 Feb 202525 Feb 20251campaign via Campaign Brief

Also credited People named once in Allied Pinnacle campaign credits

Justine Cotter (Project Lead, Allied Pinnacle, Campaign Brief) · Steven Solano (Head of Marketing & Insights, Allied Pinnacle, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
20 Mar 202520 Mar 2025appointmentdigitalNibble Edgeconfirmedvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Steven SolanoHead of Marketing & Insights25 Feb 2025Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Taylor credited Nibble Edge with a clear grasp of the customer and category, sharp strategic thinking and the quality of its people.
audience understandingstrategic thinkingpeople
Melinda Taylor · the move · via Campaign Brief, 20 Mar 2025 · paraphrased
AGENCY SAYS Rodrigo said Nibble Edge was excited to take on Allied Pinnacle, and flagged big plans for the next phase.
ambitiousexcitedunlock
Deepika Rodrigo · the move · via Campaign Brief, 20 Mar 2025 · paraphrased