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Brands › Apple

Apple

As at 16 Oct 2026, AccountMoves records no current agency appointments for Apple. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Areeba Kamal (Product Marketing, Accessibility, since 9 Jan 2024) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: 9 Jan 2024 (source)

Agency timeline Which agency has held each account, by discipline

creative
TBWA\Media Arts Lab TBWA\Media Arts LabSeen in credits only
creative, credited 2 Feb 2026 to 21 Sept 2026 · 2 campaigns
Latest: Glad I Met You via B&T
TBWA\Media Arts LabSeen in credits · 8 mth
media
No agency on record
Vacant on record
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Apple since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Apple campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
TBWA\Media Arts Lab Seen in creditscreative2 Feb 202621 Sept 20262Glad I Met You via B&T
Radical Media Seen in creditsproduction21 Sept 202621 Sept 20261New Trick via B&T
Company3 Seen in creditspost-production21 Sept 202621 Sept 20261New Trick via B&T
Heckler Seen in creditspost-production2 Feb 20262 Feb 20261Glad I Met You via B&T
Trim Seen in creditspost-production9 Jan 20249 Jan 20241campaign via Mediaweek

Also credited People named once in Apple campaign credits

Dave Meyers (Director, Radical Media, B&T) · Scott Cunningham (Director of Photography, Radical Media, B&T) · Cabin Editorial (Editorial, Radical Media, B&T) · Model Citizen (Music Editorial, Racket Club, B&T) · Bai Xue (Director, Heckler, B&T) · Gao Weizhe (Main Film DOP, Heckler, B&T) · Hao Shuai (Main Film Director of Animal, Heckler, B&T) · Qiao Lin (Main Film Editor, Heckler, B&T) · Jason Kahgiap (Director, Heckler, B&T) · Areta Mak (Producer, Heckler, B&T) · Kang Kang (BTS Editor, Heckler, B&T) · Alison McMahon (Client producer, Apple, Mediaweek) · Sophie Mataeu (Client producer, Apple, Mediaweek) · Alice Tonge (Group creative director, Apple, Mediaweek) · Dan Gorlove (Creative director - writer, Apple, Mediaweek) · Areeba Kamal (Product marketing, accessibility, Apple, Mediaweek) · Tom Lindsay (Editor, Trim, Mediaweek) · Jacques Simon (Assistant Editors, Trim, Mediaweek) · Helena Teixeira (Assistant Editors, Trim, Mediaweek) · Jennifer Helm (Producer, Trim, Mediaweek) · Noreen Khan (Producer, Trim, Mediaweek) · Mikey Pehanich (Grade / colourist, Blacksmith VFX, Mediaweek)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Areeba KamalProduct Marketing, Accessibility9 Jan 2024Now

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.