Circles.Life

As at 16 Oct 2026, AccountMoves records 1 current agency for Circles.Life: HERO (creative, since 5 May 2022). Agency changes reported since 2016: 0. Last reported move: 5 May 2022. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 1

Roster: HERO (creative) Small roster

Agency changes on record since 20160based on reported moves only

Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 5 May 2022 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative

HERO HEROConfirmed appointment
creative, 5 May 2022 to now · 4 yr 5 mth
Sources: Campaign Brief

HEROConfirmed · 4 yr 5 mth

media

No agency on record

Vacant on record

20222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

Discipline	Agency	From	To	Tenure	Retained
creative	HEROCurrent	5 May 2022	Now	4.4	0

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Circles.Life since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Circles.Life campaigns. Evidence of work, not a confirmed appointment or a win

Agency or company	Credited for	First seen	Last seen	Campaigns	Latest source
HERO Seen in credits	creative	23 Aug 2022	23 Aug 2022	1	Untelco Yourself via Campaign Brief
GrooveQ Seen in credits	audio	23 Aug 2022	23 Aug 2022	1	Untelco Yourself via Campaign Brief

Also credited People named once in Circles.Life campaign credits

Matthew McCaughey (Director, Fortress Films, Campaign Brief)

Full history Every pitch, review, win and retention

Announced	Decided	Type	Discipline	Incumbent	Winner	Also pitched	Est. $m	Status	Source
5 May 2022	5 May 2022	appointment	creative		HERO			confirmed	via Campaign Brief

Marketing leaders

Person	Title	From	To
Ajay Sampath	Global Head of Brand Marketing	5 May 2022	5 May 2022

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Sampath pointed to the strength of its creative ideas, the quality of its people and sharp strategic thinking as the reasons for choosing HERO.