Domain Group
As at 16 Oct 2026, AccountMoves records 1 current agency for Domain Group: Adhesive (PR, since 16 June 2021). Agency changes reported since 2016: 0. Last reported move: 16 June 2021. Based on reported moves only, with sources.
Marketing lead: Not recorded · Total appointments: 1
Roster: Adhesive (PR) Small roster
Last review on record: 16 June 2021 · Marketing lead since: Not recorded
Agency timeline Which agency has held each account, by discipline
creative, credited 4 Sept 2023 · 2 campaigns
Latest: campaign via Campaign Brief
media, credited 4 Sept 2023 · 2 campaigns
Latest: campaign via Campaign Brief
PR, 16 June 2021 to now · 5 yr 4 mth
Sources: B&T
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| PR | AdhesiveCurrent | 16 June 2021 | Now | 5.3 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Domain Group since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Domain Group campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Howatson+Company Seen in credits | creative | 4 Sept 2023 | 4 Sept 2023 | 2 | campaign via Campaign Brief |
| PHD Media Seen in credits | media | 4 Sept 2023 | 4 Sept 2023 | 2 | campaign via Campaign Brief |
| The Editors Seen in credits | post-production | 4 Sept 2023 | 4 Sept 2023 | 2 | campaign via Campaign Brief |
Also credited People named once in Domain Group campaign credits
Sarah Macartney (Director of PR & Communications, Domain Group, B&T) · Andrew Younis (Head of brand, Domain Group, B&T) · Shanika Campton (Senior marketing manager, Domain Group, B&T) · Sarah Skinner (Senior marketing manager, Domain Group, B&T) · Madde King (Marketing manager, Domain Group, B&T) · Rebecca Gerometta (Marketing manager, Domain Group, B&T) · Jeff Boisvert (Domain creative team, Domain Group, B&T) · Melinda Craig (Domain creative team, Domain Group, B&T) · Madeleine Fallins (Domain creative team, Domain Group, B&T) · Marcelo Canizares (Domain creative team, Domain Group, B&T) · Richard Shaw (Executive creative directors, Howatson+Company, B&T) · Jeremy Hogg (Executive creative directors, Howatson+Company, B&T) · Alberta Gunner (Senior copywriter, Howatson+Company, B&T) · Holly Alexander (Head of production, Howatson+Company, B&T) · Natalie Greaves (Senior producer, Howatson+Company, B&T) · Kirsty Taylor (Senior business director, B&T) · Dom Hickey (Chief strategy officer, B&T) · Ben Handberg (Head of PR, B&T) · Caroline Gilroy (Head of design, B&T) · Dana Rogers (Senior designer, B&T) · Chloe Schumacher (Senior experience designer, B&T) · Trent O’Donnell (Director, Beautiful State, B&T) · Dave Todon (Photographer, The Editors, B&T) · Heather McGovern (Director Marketing Strategy and Insights, Domain Group, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 16 June 2021 | 16 June 2021 | appointment | PR | Adhesive | confirmed | via B&T |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Andrew Younis | Head of Brand | 4 Sept 2023 | 10 Aug 2026 |
| Shanika Campton | Senior Marketing Manager | 4 Sept 2023 | 4 Sept 2023 |
| Sarah Skinner | Senior Marketing Manager | 4 Sept 2023 | 4 Sept 2023 |
| Madde King | Marketing Manager | 4 Sept 2023 | 4 Sept 2023 |
| Rebecca Gerometta | Marketing Manager | 4 Sept 2023 | 4 Sept 2023 |
| Rebecca Darley | Chief Marketing Officer | 4 Sept 2023 | 23 July 2025 |
| Heather McGovern | Director Marketing Strategy and Insights | 4 Sept 2023 | 4 Sept 2023 |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.
