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Brands › Endeavour Group

Endeavour Group

As at 16 Oct 2026, AccountMoves records 1 current agency for Endeavour Group: Thinkerbell (creative, since 28 July 2026). Agency changes reported since 2016: 1. Last reported move: 28 July 2026. Based on reported moves only, with sources.

Marketing lead: Katie Dally (General Manager of Marketing – Creative, since 1 July 2024) · Total appointments: 2

Roster: Thinkerbell (creative) Small roster

Agency changes on record since 20161based on reported moves only
Tenure on recordNot enough history1 ended relationship on record, needs 2 · 1 current

Last review on record: 28 July 2026 · Marketing lead since: 1 July 2024 (source)

Agency timeline Which agency has held each account, by discipline

creative
BMF BMFConfirmed appointment
creative, 1 July 2024 to 28 July 2026 · 2 yr 1 mth
Sources: Campaign BriefThinkerbell ThinkerbellConfirmed appointment
creative, 28 July 2026 to now · 3 mth
Sources: Campaign Brief
ThinkerbellConfirmed · 3 mth
media
No agency on record
Vacant on record
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeThinkerbellCurrent28 July 2026Now0.20
creativeBMF1 July 202428 July 20262.10

Agency changes on record Since 2016 · based on reported moves only

DateChangeSource
1 July 2024creative: M+C Saatchi to BMFCampaign Brief

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
28 July 202628 July 2026appointmentcreativeThinkerbellconfirmedvia Campaign Brief
1 July 20241 July 2024appointmentcreativeM+C SaatchiBMFconfirmedvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Katie DallyGeneral Manager of Marketing – Creative1 July 2024Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Larritt pointed to sharp strategic thinking, the strength of its creative ideas and a record of commercial results as the reasons for choosing Thinkerbell.
strategic thinkingcreativityeffectivenessambitiousthrilled
Catriona Larritt · the move · via Campaign Brief, 28 July 2026 · paraphrased
AGENCY SAYS Reid said Thinkerbell was delighted to take on Endeavour Group, and flagged big plans for the next phase.
ambitiousdelightednext chapterprivilege
Margie Reid · the move · via Campaign Brief, 28 July 2026 · paraphrased
WHY THEY WON Dally said BMF stood out for the strength of its creative ideas, a record of commercial results and a collaborative way of working.
creativityeffectivenesspartnershipjourneymuch-loved
Katie Dally · the move · via Campaign Brief, 1 July 2024 · paraphrased
AGENCY SAYS McArdle said BMF was excited to take on Endeavour Group, and talked up the brand's standing and flagged big plans for the next phase.
ambitiouscan't waitexcitedheritageiconic
Stephen McArdle · the move · via Campaign Brief, 1 July 2024 · paraphrased