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Brands › Lion Dairy & Drinks

Lion Dairy & Drinks

As at 16 Oct 2026, AccountMoves records no current agency appointments for Lion Dairy & Drinks. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
The Royals The RoyalsSeen in credits only
creative, credited 29 Nov 2016 · 1 campaign
Latest: campaign via B&T
AJF GrowthOps AJF GrowthOpsSeen in credits only
creative, credited 29 May 2020 · 1 campaign
Latest: Here via Campaign Brief
Vacant on record
media
No agency on record
Vacant on record
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Lion Dairy & Drinks since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Lion Dairy & Drinks campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
AJF GrowthOps Seen in creditscreative29 May 202029 May 20201Here via Campaign Brief
The Royals Seen in creditscreative29 Nov 201629 Nov 20161campaign via B&T

Also credited People named once in Lion Dairy & Drinks campaign credits

Darryn Wallace (Marketing Director, Lion Dairy & Drinks, B&T) · Pauline Mercier (Marketing Manager, Lion Dairy & Drinks, B&T) · Fiona Tolliday (Assistant Brand Manager, Lion Dairy & Drinks, B&T) · Nick Cummins (Executive Creative Director, The Royals, B&T) · Stuart Nightingale (Creative Director, The Royals, B&T) · Alberto Talegon (Snr. Art Director, The Royals, B&T) · Gareth Sweet (Snr. Copywriter, The Royals, B&T) · Andrew Reeves (Communications Director, The Royals, B&T) · Chrissie Malloch (Strategist, The Royals, B&T) · Kenneth Sum (Designer, The Royals, B&T) · Paul Broomfield (Creative Technologist, The Royals, B&T) · Jess O’Farrell (Producer, The Royals, B&T) · Jay Hynes (Photographer, The Royals, B&T) · Cristina Cafasso (Brand Manager, Lion Dairy & Drinks, Campaign Brief) · Dave Hase (Executive Producer, Lion Dairy & Drinks, Campaign Brief) · Chris Shoolman (Creative Director, Lion Dairy & Drinks, Campaign Brief) · Andrew North (Copywriter, Lion Dairy & Drinks, Campaign Brief) · Michael Henry (Director, Lion Dairy & Drinks, Campaign Brief) · Chris Hillary (Photographer, Lion Dairy & Drinks, Campaign Brief) · Adam Francis (Executive Creative Director, AJF GrowthOps, Campaign Brief) · Ed Carveth (Senior Art Director, AJF GrowthOps, Campaign Brief) · Brent Liebenberg (Senior Copywriter, AJF GrowthOps, Campaign Brief) · John Bryant (Senior Copywriter, AJF GrowthOps, Campaign Brief) · Jill Cummins (Strategy Director, AJF GrowthOps, Campaign Brief) · Xavier Hogan (Group Account Director, AJF GrowthOps, Campaign Brief) · Nina Roslan (Senior Account Manager, AJF GrowthOps, Campaign Brief) · Megan Hicks (Account Manager, AJF GrowthOps, Campaign Brief) · Andreas Smetana (Photography, First Floor Films, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Darryn WallaceMarketing Director29 Nov 201626 Sept 2023
Pauline MercierMarketing Manager29 Nov 20162 May 2019
Fiona TollidayAssistant Brand Manager29 Nov 201629 Nov 2016
Cristina CafassoBrand Manager26 Feb 202026 Feb 2020

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.