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Brands › ReFil

ReFil

As at 16 Oct 2026, AccountMoves records 1 current agency for ReFil: The Digital Picnic (digital, since 12 Aug 2026). Agency changes reported since 2016: 0. Last reported move: 12 Aug 2026. Based on reported moves only, with sources.

Marketing lead: Julia Clark (Marketing Director, since 12 Aug 2026) · Total appointments: 1

Roster: The Digital Picnic (digital) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 12 Aug 2026 · Marketing lead since: 12 Aug 2026 (source)

Agency timeline Which agency has held each account, by discipline

creative
No agency on record
Vacant on record
media
No agency on record
Vacant on record
digital
The Digital Picnic The Digital PicnicConfirmed appointment
digital, 12 Aug 2026 to now · 2 mth
Sources: Campaign Brief · B&T
The Digital PicnicConfirmed · 2 mth
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
digitalThe Digital PicnicCurrent12 Aug 2026Now0.20

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for ReFil since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
12 Aug 202612 Aug 2026appointmentdigitalThe Digital Picnicconfirmedvia Campaign Briefvia B&T

Marketing leaders

PersonTitleFromTo
Julia ClarkMarketing Director12 Aug 2026Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Clark pointed to a clear grasp of the customer and category, sharp strategic thinking and the strength of its creative ideas as the reasons for choosing The Digital Picnic.
audience understandingstrategic thinkingcreativityambitiousexcited
Julia Clark · the move · via B&T, 12 Aug 2026 · paraphrased