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Brands › SunRice

SunRice

As at 16 Oct 2026, AccountMoves records 1 current agency for SunRice: Nunn Media (media, since 21 Jan 2025). Agency changes reported since 2016: 1. Last reported move: 21 Jan 2025. Based on reported moves only, with sources.

Marketing lead: Tamara Howe (Chief Marketing Officer, International & Global Sourcing, since 20 Jan 2025) · Total appointments: 1

Roster: Nunn Media (media) Small roster

Agency changes on record since 20161based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 21 Jan 2025 · Marketing lead since: 20 Jan 2025 (source)

Agency timeline Which agency has held each account, by discipline

creative
Bastion BastionSeen in credits only
creative, credited 9 Sept 2025 to 6 Oct 2026 · 3 campaigns
Latest: SunRice Baby via Campaign Brief
BastionSeen in credits · 1 yr 1 mth
media
Nunn Media Nunn MediaReported appointment
media, 21 Jan 2025 to now · 1 yr 9 mth
Sources: B&T · Campaign Brief
Nunn MediaReported · 1 yr 9 mth
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaNunn MediaCurrent21 Jan 2025Now1.70

Agency changes on record Since 2016 · based on reported moves only

DateChangeSource
21 Jan 2025media: Havas to Nunn MediaB&T · Campaign Brief

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on SunRice campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Bastion Seen in creditscreative9 Sept 20256 Oct 20263SunRice Baby via Campaign Brief
Nunn Media Seen in creditsmedia9 Sept 20256 Oct 20263SunRice Baby via Campaign Brief
ElectricLime Seen in creditsproduction9 Sept 20259 Sept 20251SunRice Baby via Campaign Brief
Sam I Am Seen in creditsproduction9 Sept 20259 Sept 20251SunRice Baby via Campaign Brief
MassiveMusic Seen in creditsaudio9 Sept 20259 Sept 20251SunRice Baby via Campaign Brief
Anton at Trailer Media Seen in creditsaudio9 Sept 20259 Sept 20251SunRice Baby via Campaign Brief

Also credited People named once in SunRice campaign credits

Jeci David (Marketing Director, SunRice, Campaign Brief) · Belinda Davis (Marketing Director, SunRice, Campaign Brief) · Andreas Katsiroubas (Senior Brand Manager, SunRice, Campaign Brief) · Helen Shin (Brand Manager, SunRice, Campaign Brief) · Ellie Karagiannis (Marketing Assistant, SunRice, Campaign Brief) · Ana Lynch (General Manager, Bastion, Campaign Brief) · Angela Morris (Chief Strategy Officer, Bastion, Campaign Brief) · Laurence Cronin (Creative Directors, Bastion, Campaign Brief) · Scott Hopkin (Creative Directors, Bastion, Campaign Brief) · Astrid Noble (Group Client Director, Bastion, Campaign Brief) · Josh Staras (Senior Client Manager, Bastion, Campaign Brief) · Gabe Hammond (Senior Producer, Bastion, Campaign Brief) · Ben Zemanek (Editor, Bastion, Campaign Brief) · Adam Cooney (Group Account Director, Nunn Media, Campaign Brief) · Michelle Miroforidis (Head of Strategy, Nunn Media, Campaign Brief) · Elise Dearden (Planning Director, Nunn Media, Campaign Brief) · Lien Tran (Account Manager, Nunn Media, Campaign Brief) · Ada Cheng (Digital Account Manager, Nunn Media, Campaign Brief) · Anna Franklin (Influencer Lead, Nunn Media, Campaign Brief) · Luna Pek (Organic Content Manager, Nunn Media, Campaign Brief) · Ebony Blanch (Performance Director, Nunn Media, Campaign Brief) · Thom van Wanrooij (SEO Executive, Nunn Media, Campaign Brief) · Chris Hill (Director, ElectricLime, Campaign Brief) · Martin Box (Executive Producer, ElectricLime, Campaign Brief) · Christine Tan (Producer, ElectricLime, Campaign Brief) · Alex Serafini (DOP, ElectricLime, Campaign Brief) · Benito Martin (Photographer, Sam I Am, Campaign Brief) · Caitlin Yen (Marketing Coordinator, SunRice, B&T) · Georgette Faddoul (Shopper Activation Manager, SunRice, B&T)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
21 Jan 202521 Jan 2025appointmentmediaHavasNunn MediaStrat, TAG, PHDreportedvia B&Tvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Tamara HoweChief Marketing Officer, International & Global Sourcing20 Jan 2025Now
Christine FungVP Marketing and R&D ANZ9 Sept 2025Now
Jeci DavidMarketing Director9 Sept 2025Now
Belinda DavisMarketing Director9 Sept 2025Now
Andreas KatsiroubasSenior Brand Manager9 Sept 2025Now
Helen ShinBrand Manager9 Sept 2025Now
Ellie KaragiannisMarketing Coordinator9 Sept 2025Now
Caitlin YenMarketing Coordinator6 Oct 2026Now

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Howe said Nunn Media stood out for sharp strategic thinking, the strength of its creative ideas and a record of commercial results. Tamara Howe · the move · via B&T, 21 Jan 2025 · paraphrased