Yellow
As at 16 Oct 2026, AccountMoves records 1 current agency for Yellow: The Royals (unspecified, since 5 Oct 2020). Agency changes reported since 2016: 0. Last reported move: 5 Oct 2020. Based on reported moves only, with sources.
Marketing lead: Not recorded · Total appointments: 1
Roster: The Royals (unspecified) Small roster
Last review on record: 5 Oct 2020 · Marketing lead since: Not recorded
Agency timeline Which agency has held each account, by discipline
unspecified, 5 Oct 2020 to now · 6 yr
Sources: Mumbrella
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| unspecified | The RoyalsCurrent | 5 Oct 2020 | Now | 6.0 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Yellow since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Also credited People named once in Yellow campaign credits
Belinda Di Pietro (Senior Marketing Specialist, Yellow, Campaign Brief) · Jennah Perucich (Marketing Specialist, Yellow, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 5 Oct 2020 | 5 Oct 2020 | appointment | The Royals | confirmed | via Mumbrella |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Belinda Di Pietro | Senior Marketing Specialist | 25 June 2019 | 25 June 2019 |
| Jennah Perucich | Marketing Specialist | 25 June 2019 | 25 June 2019 |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.