Campbells Wholesale appoints Paper + Spark
Campbells Wholesale appoints Paper + Spark. Reported on 6 Aug 2024 (confirmed), sources: Mediaweek, B&T.
Brand: Campbells Wholesale · Discipline: · Type: appointment · Confidence: confirmed
Marketing lead at the time: Deanna Whiteford
Est. billingsn/a
Announced6 Aug 2024
Decided6 Aug 2024
The field
| Agency | Role | Stage |
|---|---|---|
| Paper + Spark | Winner | Appointed |
Sources Links only
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On the record Paraphrased, with tags
WHY THEY WON Whiteford said Paper + Spark stood out for sharp strategic thinking, its data and technology capability and a record of commercial results. Deanna Whiteford on Campbells Wholesale · the move · via Mediaweek, 6 Aug 2024 · paraphrased
AGENCY SAYS Everson said Paper + Spark was thrilled to take on Campbells Wholesale. Paul Everson on Campbells Wholesale · the move · via Mediaweek, 6 Aug 2024 · paraphrased
