Great Barrier Reef Foundation moves creative account from Leo to Leo Burnett Australia
Great Barrier Reef Foundation moves creative account from Leo to Leo Burnett Australia. Reported on 27 Oct 2020 (confirmed), sources: B&T, LBB, Campaign Brief.
Brand: Great Barrier Reef Foundation · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced27 Oct 2020
Decided27 Oct 2020
The field
| Agency | Role | Stage |
|---|---|---|
| Leo | Incumbent | Lost |
| Leo Burnett Australia | Winner | Appointed |
Sources Links only
- B&T, 27 Oct 20200
- LBB, 28 Oct 20200
- Campaign Brief, 28 Oct 20200
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On the record Paraphrased, with tags
WHY THEY WON Ryan said Leo Burnett Australia stood out for sharp strategic thinking, the strength of its creative ideas and strong chemistry with the client team. Marni Ryan on Great Barrier Reef Foundation · the move · via Campaign Brief, 28 Oct 2020 · paraphrased