Calbee
As at 16 Oct 2026, AccountMoves records no current agency appointments for Calbee. Agency changes reported since 2016: 0. Based on reported moves only, with sources.
Marketing lead: Not recorded · Total appointments: 0
Roster: No confirmed appointments recorded. See credits below.
Last review on record: None recorded · Marketing lead since: Not recorded
Agency timeline Which agency has held each account, by discipline
creative, credited 14 Apr 2023 · 1 campaign
Latest: campaign via Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Calbee since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Calbee campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| HERO Seen in credits | creative | 14 Apr 2023 | 14 Apr 2023 | 1 | campaign via Campaign Brief |
| Gusto Seen in credits | audio | 14 Apr 2023 | 14 Apr 2023 | 1 | campaign via Campaign Brief |
Also credited People named once in Calbee campaign credits
Alice Briant (Senior Brand Manager, Calbee, Campaign Brief) · Carly Williams (Brand Manager, Calbee, Campaign Brief) · Kit Yi Mah (Assistant Brand Manager, Calbee, Campaign Brief) · Shane Geffen (Executive Creative Director, HERO, Campaign Brief) · Andrew Woodhead (Creative Director, HERO, Campaign Brief) · Anneliese Sullivan (Copywriters, HERO, Campaign Brief) · Aaron Wickers (Senior Designer, HERO, Campaign Brief) · Tallon Mason-Kane (Head of Strategy, HERO, Campaign Brief) · Lauren Phillips (Account Director, HERO, Campaign Brief) · Margot Ger (Producer, Tim Evans, Campaign Brief) · Jesse Richards (Director, Pork Store, Campaign Brief) · Lauren Nichols (Production Manager, Pork Store, Campaign Brief) · Jamie Scott (VFX and Online editor, Ted Deacey, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Alice Briant | Senior Brand Manager | 14 Apr 2023 | 14 Apr 2023 |
| Carly Williams | Brand Manager | 14 Apr 2023 | 14 Apr 2023 |
| Kit Yi Mah | Assistant Brand Manager | 14 Apr 2023 | 14 Apr 2023 |
| Natalie Johnson | Head of Marketing | 14 Apr 2023 | 14 Apr 2023 |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.
