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Brands › GMHBA

GMHBA

As at 16 Oct 2026, AccountMoves records 1 current agency for GMHBA: Howatson+Company (creative, since 18 Oct 2022). Agency changes reported since 2016: 0. Last reported move: 18 Oct 2022. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 2

Roster: Howatson+Company (creative) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 18 Oct 2022 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
Grey Melbourne Grey MelbourneSeen in credits only
creative, credited 28 Feb 2017 · 1 campaign
Latest: campaign via B&T
Howatson+Co Howatson+CoConfirmed appointment
creative, 17 Oct 2022 to 18 Oct 2022 · 0 mth
Sources: Mumbrella
Howatson+Company Howatson+CompanyConfirmed appointment
creative, 18 Oct 2022 to now · 4 yr
Sources: Campaign Brief
Howatson+CompanyConfirmed · 4 yr
media
No agency on record
Vacant on record
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeHowatson+CompanyCurrent18 Oct 2022Now4.00
creativeHowatson+Co17 Oct 202218 Oct 20220.00

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for GMHBA since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on GMHBA campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Howatson+Company Seen in creditscreative16 Mar 202316 Mar 20231campaign via Mumbrella
Grey Melbourne Seen in creditscreative28 Feb 201728 Feb 20171campaign via B&T
Production Alley Seen in creditsaudio28 Feb 201728 Feb 20171campaign via B&T

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
18 Oct 202218 Oct 2022appointmentcreativeHowatson+Companyconfirmedvia Campaign Brief
17 Oct 202217 Oct 2022appointmentcreativeHowatson+Coconfirmedvia Mumbrella

Marketing leaders

No marketing leaders recorded yet.

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Robertson said Howatson+Company was thrilled to take on GMHBA. Rebecca Robertson · the move · via Campaign Brief, 18 Oct 2022 · paraphrased