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Brands › MasterFoods

MasterFoods

As at 16 Oct 2026, AccountMoves records no current agency appointments for MasterFoods. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
Clemenger BBDO Sydney Clemenger BBDO SydneySeen in credits only
creative, credited 19 June 2020 to 18 Nov 2020 · 2 campaigns
Latest: campaign via Campaign BriefBen Coulson (CCO) Ben Coulson (CCO)Seen in credits only
creative, credited 19 June 2020 · 1 campaign
Latest: campaign via Campaign BriefT&Pm Australia T&Pm AustraliaSeen in credits only
creative, credited 16 Apr 2025 · 1 campaign
Latest: campaign via Campaign Brief
Vacant on record
media
EssenceMediacom EssenceMediacomSeen in credits only
media, credited 16 Apr 2025 · 1 campaign
Latest: campaign via Campaign BriefPublicis Groupe OneMars Publicis Groupe OneMarsSeen in credits only
media, credited 18 May 2026 · 1 campaign
Latest: Tomato Never Would via B&T
Publicis Groupe OneMarsSeen in credits · 5 mth
social
Hogarth Worldwide Hogarth WorldwideSeen in credits only
social, credited 16 Apr 2025 · 1 campaign
Latest: campaign via Campaign Brief
Vacant on record
PR
ENTHRAL. ENTHRAL.Seen in credits only
PR, credited 16 Apr 2025 · 1 campaign
Latest: campaign via Campaign Brief
Vacant on record
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for MasterFoods since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on MasterFoods campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Publicis Groupe OneMars Seen in creditsmedia18 May 202618 May 20261Tomato Never Would via B&T
T&Pm Australia Seen in creditscreative16 Apr 202516 Apr 20251campaign via Campaign Brief
EssenceMediacom Seen in creditsmedia16 Apr 202516 Apr 20251campaign via Campaign Brief
Hogarth Worldwide Seen in creditssocial16 Apr 202516 Apr 20251campaign via Campaign Brief
ENTHRAL. Seen in creditsPR16 Apr 202516 Apr 20251campaign via Campaign Brief
Clemenger BBDO Sydney Seen in creditscreative19 June 202018 Nov 20202campaign via Campaign Brief
AIRBAG Seen in creditsproduction18 Nov 202018 Nov 20201campaign via Campaign Brief
Ben Coulson (CCO) Seen in creditscreative19 June 202019 June 20201campaign via Campaign Brief

Also credited People named once in MasterFoods campaign credits

Bronwyn Powell (Marketing Director, Mars Food Australia, MasterFoods, Campaign Brief) · Fiona McGee (Director, Good Oil, Campaign Brief) · Grant McKee (MasterFoods Marketing Manager, MasterFoods, Campaign Brief) · Sally Burtonwood (MasterFoods Brand Manager, MasterFoods, Campaign Brief) · Jasmine Randall (MasterFoods Campaign Manager, MasterFoods, Campaign Brief) · Ian Broekhuizen (Creative Team, Clemenger BBDO Sydney, Campaign Brief) · Malcolm Caldwell (Creative Team, Clemenger BBDO Sydney, Campaign Brief) · Brona Kilkelly (Planner, Clemenger BBDO Sydney, Campaign Brief) · Conor Walsh (Group Business Director, Clemenger BBDO Sydney, Campaign Brief) · Anna Mounsey-Heysham (Senior Account Manager, Clemenger BBDO Sydney, Campaign Brief) · Katrina Maw (Senior Producer, Robbie Balatincz, Campaign Brief) · Chris Hill (Director, Robbie Balatincz, Campaign Brief) · Megan Ayers (Producer, Robbie Balatincz, Campaign Brief) · Alex Tizzard (Exec Producer, Robbie Balatincz, Campaign Brief) · Peta Einberg (Casting Director, AIRBAG, Campaign Brief) · Clemenger BBDO Sydney (Creative, MasterFoods, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Bronwyn PowellMars Food Marketing Director19 June 202018 Nov 2020
Grant McKeeMasterFoods Marketing Manager18 Nov 202018 Nov 2020
Sally BurtonwoodMasterFoods Brand Manager18 Nov 202018 Nov 2020

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.