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Brands › The NRMA

The NRMA

As at 16 Oct 2026, AccountMoves records no current agency appointments for The NRMA. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Kate McBean (General Manager Marketing and Propositions, since 24 Nov 2024) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: 24 Nov 2024 (source)

Agency timeline Which agency has held each account, by discipline

creative
Houston Group Houston GroupSeen in credits only
creative, credited 24 Nov 2024 · 2 campaigns
Latest: campaign via B&T
Saatchi SaatchiSeen in credits only
creative, credited 24 Nov 2024 · 2 campaigns
Latest: campaign via B&T
Vacant on record
media
UM UMSeen in credits only
media, credited 24 Nov 2024 · 2 campaigns
Latest: campaign via B&T
Vacant on record
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for The NRMA since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on The NRMA campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Houston Group Seen in creditscreative24 Nov 202424 Nov 20242campaign via B&T
Saatchi Seen in creditscreative24 Nov 202424 Nov 20242campaign via B&T
Scoundrel Seen in creditsproduction24 Nov 202424 Nov 20242campaign via B&T
Squeak. E. Clean Seen in creditsaudio24 Nov 202424 Nov 20242campaign via B&T
Sam I Am Seen in creditsproduction24 Nov 202424 Nov 20242campaign via B&T
UM Seen in creditsmedia24 Nov 202424 Nov 20242campaign via B&T

Also credited People named once in The NRMA campaign credits

Victoria Doidge (Chief Membership Officer, The NRMA, Campaign Brief) · Marie Ferrett (General Manager Brand and Reputation, The NRMA, Campaign Brief) · Kate McBean (General Manager Marketing and Propositions, The NRMA, Campaign Brief) · Stuart O’Brien (Founder, Houston Group, Campaign Brief) · Daye Moffitt (Executive Strategy Director, Houston Group, Campaign Brief) · Alex Creamer (Creative Director, Houston Group, Campaign Brief) · Kyle De Raedt (Group Account Director, Houston Group, Campaign Brief) · Mandie Van Der Merwe (Chief Creative Officer, Saatchi, Campaign Brief) · Avish Gordhan (Chief Creative Officer, Saatchi, Campaign Brief) · Michael Barnfield (Creative Director, Saatchi, Campaign Brief) · Will Campion (Copywriter, Saatchi, Campaign Brief) · Jackson Elliott (Art Director, Saatchi, Campaign Brief) · Caitlyn Burton (Associate Planner, Saatchi, Campaign Brief) · Toby Aldred (Managing Director, Saatchi, Campaign Brief) · Suzanne Leddin (Group Account Director, Saatchi, Campaign Brief) · Isabel Corlett (Senior Account Manager, Saatchi, Campaign Brief) · Michael Demosthenous (National Head of Production PXP, Saatchi, Campaign Brief) · Anastasia Nielsen (Senior Integrated Producer PXP, Saatchi, Campaign Brief) · Lucy Knox (Director, Scoundrel, Campaign Brief) · Kate Gooden (Executive Producers, Scoundrel, Campaign Brief) · Adrian Shapiro (Executive Producers, Scoundrel, Campaign Brief) · Charlie Taylor (Producer, Scoundrel, Campaign Brief) · Rahma El Sayed (Strategy Director, Lisa Hosking, Campaign Brief) · Yelia Schelle (Planning Director, Lisa Hosking, Campaign Brief) · Marah Bonifacio (Planning Manager, Lisa Hosking, Campaign Brief) · Steven Flood (Group Trading Director, Lisa Hosking, Campaign Brief) · Darren Jones (General Manager, Marketing, The NRMA, Campaign Brief) · Charm Hearne (Senior Manager, Acquisition Marketing, The NRMA, Campaign Brief) · Jenna Dacic (Acquisition Marketing Manager, The NRMA, Campaign Brief) · Angela Tobin (Brand Communications Manager, The NRMA, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Marie FerrettGeneral Manager Brand and Reputation24 Mar 2021Now
Darren JonesGeneral Manager, Marketing24 Mar 202124 Mar 2021
Charm HearneSenior Manager, Acquisition Marketing24 Mar 202124 Mar 2021
Jenna DacicAcquisition Marketing Manager24 Mar 202124 Mar 2021
Angela TobinBrand Communications Manager24 Mar 202124 Mar 2021
Kate McBeanGeneral Manager Marketing and Propositions24 Nov 2024Now

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.