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Brands › WWF-Australia

WWF-Australia

As at 16 Oct 2026, AccountMoves records 1 current agency for WWF-Australia: whiteGREY (creative, since 29 Oct 2020). Agency changes reported since 2016: 0. Last reported move: 29 Oct 2020. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 1

Roster: whiteGREY (creative) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 1 current

Last review on record: 29 Oct 2020 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
whiteGREY whiteGREYConfirmed appointment
creative, 29 Oct 2020 to now · 6 yr
Sources: B&T · Campaign Brief
whiteGREYConfirmed · 6 yr
media
No agency on record
Vacant on record
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativewhiteGREYCurrent29 Oct 2020Now6.00

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for WWF-Australia since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on WWF-Australia campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
whiteGREY Australia Seen in creditscreative19 July 202119 July 20211campaign via Campaign Brief

Also credited People named once in WWF-Australia campaign credits

Will Horne (Director, whiteGREY Australia, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
29 Oct 202029 Oct 2020appointmentcreativewhiteGREYconfirmedvia B&Tvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Yves CalmetteChief Marketing Officer29 Oct 202029 Oct 2020

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Simpson said whiteGREY was pleased to take on WWF-Australia.
Lee Simpson · the move · via B&T, 29 Oct 2020 · paraphrased
WHY THEY WON Calmette credited whiteGREY with a collaborative way of working and sharp strategic thinking.
partnershipstrategic thinkingexcited
Yves Calmette · the move · via B&T, 29 Oct 2020 · paraphrased