Southern Cross Travel Insurance appoints This is Flow for media
Southern Cross Travel Insurance appoints This is Flow for media. Reported on 23 July 2025 (confirmed), sources: Campaign Brief, B&T.
Brand: Southern Cross Travel Insurance · Discipline: media · Type: appointment · Confidence: confirmed
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced23 July 2025
Decided23 July 2025
The field
| Agency | Role | Stage |
|---|---|---|
| This is Flow | Winner | Appointed |
Sources Links only
- Campaign Brief, 23 July 20250
- B&T, 24 July 20250
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On the record Paraphrased, with tags
WHY THEY WON Strange said This is Flow stood out for a collaborative way of working, a record of commercial results and a clear grasp of the customer and category. Jess Strange on Southern Cross Travel Insurance · the move · via Campaign Brief, 23 July 2025 · paraphrased
AGENCY SAYS Hyett said This is Flow was pleased to take on Southern Cross Travel Insurance, and flagged big plans for the next phase. Jimmy Hyett on Southern Cross Travel Insurance · the move · via Campaign Brief, 23 July 2025 · paraphrased