Hydralyte appoints 72andSunny for creative
Hydralyte appoints 72andSunny for creative. Reported on 1 Aug 2022 (confirmed), sources: Campaign Brief.
Brand: Hydralyte · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Joan Isaac
Est. billingsn/a
Announced1 Aug 2022
Decided1 Aug 2022
The field
| Agency | Role | Stage |
|---|---|---|
| 72andSunny | Winner | Appointed |
Sources Links only
- Campaign Brief, 1 Aug 20220
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On the record Paraphrased, with tags
WHY THEY WON Isaac pointed to a collaborative way of working as the reasons for choosing 72andSunny. Joan Isaac on Hydralyte · the move · via Campaign Brief, 1 Aug 2022 · paraphrased
AGENCY SAYS Berthinussen said 72andSunny was excited to take on Hydralyte. Ross Berthinussen on Hydralyte · the move · via Campaign Brief, 1 Aug 2022 · paraphrased
