Sophie Baker
Sophie Baker is recorded as Founder and Managing Director at Wanderlust Union (last seen 18 Sept 2025). AccountMoves logs 1 paraphrased quote and 2 campaign credits for Sophie Baker, each linked to its source.
Latest recorded: Founder and Managing Director, Wanderlust Union (seen 18 Sept 2025, source)
Roles recorded: 2 · Appointments reported during their roles: 0 · Quotes logged: 1 · Campaign credits: 2
AGENCY SAYS Baker said Wanderlust Union was thrilled to take on Sofitel Sydney Wentworth, and talked up the brand's standing and flagged big plans for the next phase. Sophie Baker on Sofitel Sydney Wentworth · the move · via Campaign Brief, 18 Sept 2025 · paraphrased
Accounts won by their agency during their roles Agency-level records, not a record of who led each pitch
| Brand | Discipline | Agency | Date | Outcome | Source |
|---|---|---|---|---|---|
| Sofitel Sydney Wentworth | PR | Wanderlust Union | 18 Sept 2025 | Appointed | Campaign Brief |
Current clients of their agency Appointments on record
Career Sortable
| First seen | Status | Title | Organisation | Years |
|---|---|---|---|---|
| 20 Jan 2025 | Left by 18 Sept 2025 (next source) | Manager Campaigns & Content | Tom Morris – Brand Health | 0.7 |
| 18 Sept 2025 | Current (seen 18 Sept 2025) | Founder and Managing Director | Wanderlust Union | 1.1 |
Connections 1 · named together in one source · All
| With | How | Occasions | Years | Evidence |
|---|---|---|---|---|
| Patricia Higgins, Sofitel Sydney Wentworth | Same article | 1 | 2025 | Campaign Brief 18 Sept 2025 |
Campaign credits Seen in credits. Not appointments
| Date | Brand | Campaign | Credited as | For | Source |
|---|---|---|---|---|---|
| 20 Jan 2025 | CQUniversity Australia | Manager Campaigns & Content | Tom Morris – Brand Health | Campaign Brief | |
| 20 Jan 2025 | CQUniversity Australia | Manager Campaigns & Content | Tom Morris – Brand Health | B&T |
Every quote Short paraphrases with a link to the source
| Date | Brand | Paraphrase and tags | Source |
|---|---|---|---|
| 18 Sept 2025 | Sofitel Sydney Wentworth | Baker said Wanderlust Union was thrilled to take on Sofitel Sydney Wentworth, and talked up the brand's standing and flagged big plans for the next phase. | Campaign Brief |