AnalogFolk
AnalogFolk. AccountMoves records 5 account wins, 0 losses and 0 retentions, and 5 current clients including Alt Saints, LARK Distilling, Palmer, Pet Circle, as at 16 Oct 2026. Based on reported moves only, with sources.
Type:
Leadership: Matt Robinson (Managing Director) · 3 people recorded in total
Career W-L5-0
Retained0
Net $m+0.0
Clients5
2026 rankn/a
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2023 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 46 |
| 2022 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 38 |
| 2021 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 35 |
| 2020 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 34 |
| 2017 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 23 |
| Career | 5 | 0 | 0 | 0.0 | 0.0 | 0.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Alt Saints | creative | 24 Sept 2021 | 5.1 | |
| LARK Distilling | creative | 27 Mar 2023 | 3.6 | |
| Palmer | creative | 23 July 2017 | 9.2 | |
| Pet Circle | creative | 30 Nov 2022 | 3.9 | |
| Rekorderlig Cider | digital | 23 July 2020 | 6.2 |
Worked together again Credited with the same marketer at two brands · All connections
None recorded. Connections are only drawn between people named together in one source, never from agency rosters.
On the record Client reasons and this agency's own words, paraphrased
WHY THEY WON Lymbereas pointed to the strength of its creative ideas, a record of commercial results and the quality of its people as the reasons for choosing AnalogFolk. Ella Lymbereas on Pet Circle · the move · via Campaign Brief, 30 Nov 2022 · paraphrased
AGENCY SAYS Robinson said AnalogFolk was excited to take on Pet Circle. Matt Robinson on Pet Circle · the move · via Campaign Brief, 30 Nov 2022 · paraphrased
WHY THEY WON Zeaiter pointed to the strength of its creative ideas, strong chemistry with the client team and the quality of its people as the reasons for choosing AnalogFolk. Charbel Zeaiter on Alt Saints · the move · via Campaign Brief, 24 Sept 2021 · paraphrased
AGENCY SAYS Robinson said AnalogFolk was excited to take on Alt Saints. Matt Robinson on Alt Saints · the move · via Campaign Brief, 24 Sept 2021 · paraphrased
Seen in credits Campaign credits. Not appointments or wins
| Latest | Brand | Credited for | Campaign | Source |
|---|---|---|---|---|
| 26 Feb 2020 | Absolut SEEN IN CREDITS | media | Campaign Brief | |
| 29 Jan 2021 | E.T Browne Australia SEEN IN CREDITS | creative | Campaign Brief | |
| 10 Nov 2021 | Afterpay SEEN IN CREDITS | creative | Mumbrella |
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 27 Mar 2023 | LARK Distilling | creative | Won | ||
| 30 Nov 2022 | Pet Circle | creative | Won | ||
| 24 Sept 2021 | Alt Saints | creative | Won | ||
| 23 July 2020 | Rekorderlig Cider | digital | Won | ||
| 23 July 2017 | Palmer | creative | Won |
