Orchard
Orchard is a digital agency. AccountMoves records 6 account wins, 0 losses and 0 retentions, and 6 current clients including Beyond Bank, Detmold Group, Precision Group, Royal Agricultural Society, as at 16 Oct 2026. Based on reported moves only, with sources.
Type: digital
Leadership: Wai Kwok (CEO), Joel Kefali (Director)
Career W-L6-0
Retained0
Net $m+0.0
Clients6
2026 rank137
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2026 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 137 |
| 2024 | 3 | 0 | 0 | 0.0 | 0.0 | 0.0 | 10 |
| 2023 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 82 |
| 2022 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 76 |
| Career | 6 | 0 | 0 | 0.0 | 0.0 | 0.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Beyond Bank | digital | 13 Nov 2023 | 2.9 | |
| Detmold Group | digital | 28 Oct 2024 | 2.0 | |
| Precision Group | digital | 12 May 2026 | 0.4 | |
| Royal Agricultural Society | digital | 5 Nov 2024 | 1.9 | |
| Royal Agricultural Society of NSW | digital | 4 Nov 2024 | 1.9 | |
| Tourism Tasmania | digital | 22 Feb 2022 | 4.6 |
Worked together again Credited with the same marketer at two brands · All connections
None recorded. Connections are only drawn between people named together in one source, never from agency rosters.
On the record Client reasons and this agency's own words, paraphrased · cliché score 2.3 per quote (league)
AGENCY SAYS Kwok said Orchard was excited to take on Royal Agricultural Society, and talked up the brand's standing. Wai Kwok on Royal Agricultural Society · the move · via Mediaweek, 5 Nov 2024 · paraphrased
WHY THEY WON Jewell pointed to sharp strategic thinking, a record of commercial results and the quality of its people as the reasons for choosing Orchard. Frances Jewell on Royal Agricultural Society of NSW · the move · via B&T, 4 Nov 2024 · paraphrased
AGENCY SAYS Kwok said Orchard was excited to take on Royal Agricultural Society of NSW, and talked up the brand's standing. Wai Kwok on Royal Agricultural Society of NSW · the move · via B&T, 4 Nov 2024 · paraphrased
WHY THEY WON Heylen pointed to a close cultural match, the quality of its people and a collaborative way of working as the reasons for choosing Orchard. Kate Heylen on Detmold Group · the move · via B&T, 28 Oct 2024 · paraphrased
AGENCY SAYS Kwok said Orchard was honoured to take on Detmold Group. Wai Kwok on Detmold Group · the move · via B&T, 28 Oct 2024 · paraphrased
AGENCY SAYS Kwok said Orchard was thrilled to take on Tourism Tasmania. Wai Kwok on Tourism Tasmania · the move · via Campaign Brief, 22 Feb 2022 · paraphrased
WHY THEY WON Terry credited Orchard with its data and technology capability, a collaborative way of working and a clear grasp of the customer and category. Emma Terry on Tourism Tasmania · the move · via Campaign Brief, 22 Feb 2022 · paraphrased
Seen in credits Campaign credits. Not appointments or wins
| Latest | Brand | Credited for | Campaign | Source |
|---|---|---|---|---|
| 15 Feb 2024 | Tourism Tasmania SEEN IN CREDITS | digital | B&T | |
| 17 June 2024 | Department of Social Services SEEN IN CREDITS | digital | Mediaweek | |
| 29 May 2019 | Hyundai SEEN IN CREDITS | digital | Campaign Brief | |
| 16 Nov 2023 | Clear Skincare Clinics SEEN IN CREDITS | digital | Campaign Brief |
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 12 May 2026 | Precision Group | digital | Won | ||
| 5 Nov 2024 | Royal Agricultural Society | digital | Won | ||
| 4 Nov 2024 | Royal Agricultural Society of NSW | digital | Won | ||
| 28 Oct 2024 | Detmold Group | digital | Won | ||
| 13 Nov 2023 | Beyond Bank | digital | Won | ||
| 22 Feb 2022 | Tourism Tasmania | digital | Won |