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Brands › Red Rooster

Red Rooster

As at 16 Oct 2026, AccountMoves records 2 current agencies for Red Rooster: Atomic 212° (media, since 23 Feb 2023), Kill Boring Dead (social, since 28 Jan 2026). Agency changes reported since 2016: 1. Last reported move: 28 Jan 2026. Based on reported moves only, with sources.

Marketing lead: Lisa White (Head of Marketing, since 27 Apr 2022) · Total appointments: 3

Roster: Atomic 212° (media), Kill Boring Dead (social) Small roster

Agency changes on record since 20161based on reported moves only
Tenure on recordNot enough history1 ended relationship on record, needs 2 · 2 current

Last review on record: 28 Jan 2026 · Marketing lead since: 27 Apr 2022 (source)

Agency timeline Which agency has held each account, by discipline

creative
whiteGREY whiteGREYSeen in credits only
creative, credited 26 Apr 2022 to 4 Mar 2024 · 3 campaigns
Latest: campaign via B&T
Leo Burnett Australia Leo Burnett AustraliaSeen in credits only
creative, credited 15 May 2024 to 25 Nov 2024 · 3 campaigns
Latest: campaign via Mediaweek
Leo Australia Leo AustraliaSeen in credits only
creative, credited 2 July 2025 to 23 Feb 2026 · 8 campaigns
Latest: campaign via B&T
Leo AustraliaSeen in credits · 1 yr 3 mth
media
Mindshare MindshareSeen in credits only
media, credited 27 Apr 2022 · 1 campaign
Latest: campaign via Campaign Brief
Atomic 212° Atomic 212°Confirmed appointment
media, 23 Feb 2023 to now · 3 yr 8 mth
Sources: Mumbrella
Atomic 212°Confirmed · 3 yr 8 mth
social
whiteGREY whiteGREYConfirmed appointment
social, 17 Nov 2020 to 28 Jan 2026 · 5 yr 2 mth
Sources: B&T · Campaign Brief
Influential InfluentialSeen in credits only
social, credited 27 Nov 2025 · 1 campaign
Latest: campaign via B&T
Kill Boring Dead Kill Boring DeadConfirmed appointment
social, 28 Jan 2026 to now · 9 mth
Sources: Campaign Brief
Kill Boring DeadConfirmed · 9 mth
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaAtomic 212°Current23 Feb 2023Now3.60
socialKill Boring DeadCurrent28 Jan 2026Now0.70
socialwhiteGREY17 Nov 202028 Jan 20265.20

Agency changes on record Since 2016 · based on reported moves only

DateChangeSource
23 Feb 2023media: Mindshare to Atomic 212°Mumbrella

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Red Rooster campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Leo Australia Seen in creditscreative2 July 202523 Feb 20268campaign via B&T
Atomic 212° Seen in creditsmedia15 May 202423 Feb 20268campaign via Mediaweek
DIVISION Seen in creditsproduction23 Feb 202623 Feb 20262campaign via Campaign Brief
Byrne Creative Seen in creditsproduction23 Feb 202623 Feb 20262campaign via Campaign Brief
Rumble Seen in creditsaudio25 Nov 202423 Feb 20264Do Christmas Your Way with Reds via Mediaweek
“Matchday” Seen in creditsaudio23 Feb 202623 Feb 20262campaign via Campaign Brief
PXP & Prodigious Seen in creditsproduction27 Nov 202527 Nov 20251campaign via B&T
Influential Seen in creditssocial27 Nov 202527 Nov 20251campaign via B&T
Kill Boring Dead (KBD) Seen in creditssocial27 Nov 202527 Nov 20251campaign via B&T
Prodigious Seen in creditsproduction2 July 20252 July 20252campaign via B&T
Leo Burnett Australia Seen in creditscreative15 May 202425 Nov 20243campaign via Mediaweek
Photoplay Seen in creditsproduction15 May 202425 Nov 20243campaign via Mediaweek
The Editors Seen in creditspost-production25 Nov 202425 Nov 20242Do Christmas Your Way with Reds via Mediaweek
Renee Park (Rumble Studios) Seen in creditspost-production15 May 202415 May 20241campaign via Mediaweek
whiteGREY Seen in creditscreative26 Apr 20224 Mar 20243campaign via B&T
Mindshare Seen in creditsmedia27 Apr 202227 Apr 20221campaign via Campaign Brief

Also credited People named once in Red Rooster campaign credits

Shae Jones (Group Business Director, Leo Australia, Campaign Brief) · Daniella Garabedian (Business Director, Leo Australia, Campaign Brief) · Max Reiser (Business Manager, Leo Australia, Campaign Brief) · Michelle Walsh (Creative Director, Leo Australia, Campaign Brief) · Bill Scheggia (Copywriter, Leo Australia, Campaign Brief) · Lewis Catalano (Art Director, Leo Australia, Campaign Brief) · Laura Midalia (PXP Senior Integrated Producer, Leo Australia, Campaign Brief) · Josh Logue (Director, Prodigious, Campaign Brief) · Tim Pietranski (Executive Producer, Prodigious, Campaign Brief) · Lucy Burne (Producer, Prodigious, Campaign Brief) · Samantha Bragg (Chief Executive Officer, Red Rooster, B&T) · Hollie Lowe (Head of CX & Digital, Red Rooster, B&T) · Stella Katsaros (PR & Communications Manager, Red Rooster, B&T) · Andy Fergusson (CCO, Leo Australia, B&T) · Tommy Cehak (Executive Creative Director, Leo Australia, B&T) · Daniel Stewart (Senior Art Director, Leo Australia, B&T) · Tatsuki Kamekawa (Senior Copywriter, Leo Australia, B&T) · Catherine King (CSO, Leo Australia, B&T) · Vince Usher (Group Strategy Director, Leo Australia, B&T) · Sebastian Soto Lopez (Senior Business Manager, B&T) · Fiona Norman (Senior Producer, B&T) · Ashleigh Carter (General Manager, Atomic 212°, B&T) · Kate Lemoine (Group Account Director, Atomic 212°, B&T) · Ashleigh Pitcher (Client Lead, Atomic 212°, B&T) · Bettina Benjamin (P&T Director, Atomic 212°, B&T) · Karla Silva Villegas (Performance Director, Atomic 212°, B&T) · Riley Blakeway (Director, DIVISION, B&T) · Genevieve Triquet (Managing Director / Executive Producer, DIVISION, B&T) · Lib Kelly (Executive Producer, DIVISION, B&T) · Marge McInnes (Producer, DIVISION, B&T) · Tyson Perkins (DOP, DIVISION, B&T) · Josh Robenstone (Photographer, DIVISION, B&T) · Karen Hayward (Senior Producer, DIVISION, B&T) · Stewart Arnott (Editor, White Chocolate, B&T) · Daniel William (Sound Designer, Rumble, B&T) · Jeremy Richmond (Sting Composer, Rumble, B&T) · Kevin Ma (Copywriter, B&T) · Dinah Pollard (Art Director, B&T) · Stef Smith (Director, Photoplay, B&T) · Emma Thompson (Executive Producer, Photoplay, B&T) · Ashley Hughes (Director of marketing, Red Rooster, Mediaweek) · Jane Hillsdon (Marketing manager, Red Rooster, Mediaweek) · Julia Lo Presti (Brand manager, Red Rooster, Mediaweek) · Marijke Spain (Creative director, Leo Burnett Australia, Mediaweek) · Cristina Muffatti (Art director, Leo Burnett Australia, Mediaweek) · Nicole Denning (Senior business director, Leo Burnett Australia, Mediaweek) · Dani Garabedian (Business director, Leo Burnett Australia, Mediaweek) · Scott Otto Anderson (Director, Photoplay, Mediaweek) · Daniel Ardilley (DOP, Photoplay, Mediaweek) · Mark Bennett (Offline editor, Photoplay, Mediaweek) · Tom Lander (Copywriter, whiteGREY, B&T) · Darcy Bush (Content Creative, whiteGREY, B&T) · Alice Greene (Designer, whiteGREY, B&T) · Ronojoy Ghosh (Creative Director, whiteGREY, B&T) · Simon Wassef (Chief Strategy Officer, whiteGREY, Campaign Brief) · Kieran Adams (Art Director, whiteGREY, Campaign Brief) · Chad Mackenzie (Chief Creative Officer, whiteGREY, Campaign Brief) · Shane Holmes (Group Account Director, whiteGREY, Campaign Brief) · Alex Sunier (Senior Account Director, whiteGREY, Campaign Brief) · Liz Kerr (Senior Account Manager, whiteGREY, Campaign Brief) · Meredyth Judd (Producer, whiteGREY, Campaign Brief) · Kate Fishlock (Head of Production, whiteGREY, Campaign Brief) · Jess Morgan (Motion Graphics Animator, Coastal Creatives, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
28 Jan 202628 Jan 2026appointmentsocialKill Boring Deadconfirmedvia Campaign Brief
23 Feb 202323 Feb 2023appointmentmediaMindshareAtomic 212°confirmedvia Mumbrella
17 Nov 202017 Nov 2020appointmentsocialwhiteGREYconfirmedvia B&Tvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Lisa WhiteHead of Marketing27 Apr 2022Now
Ashley HughesDirector of Marketing27 Apr 2022Now
Jane HillsdonMarketing Manager15 May 2024Now
Julia Lo PrestiBrand Manager15 May 2024Now

Stated reasons and comments Paraphrased, with source links

AGENCY SAYS Willis said Kill Boring Dead was pleased to take on Red Rooster, and talked up the brand's standing. Marcus Willis · the move · via Campaign Brief, 28 Jan 2026 · paraphrased