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Brands › Sensis

Sensis

As at 16 Oct 2026, AccountMoves records 2 current agencies for Sensis: Hatched Media (media, since 11 Sept 2017), The Royals (creative, since 6 Oct 2020). Agency changes reported since 2016: 0. Last reported move: 6 Oct 2020. Based on reported moves only, with sources.

Marketing lead: Not recorded · Total appointments: 3

Roster: Hatched Media (media), The Royals (creative) Small roster

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history1 ended relationship on record, needs 2 · 2 current

Last review on record: 6 Oct 2020 · Marketing lead since: Not recorded

Agency timeline Which agency has held each account, by discipline

creative
whiteGREY whiteGREYConfirmed appointment
creative, 4 Sept 2019 to 6 Oct 2020 · 1 yr 1 mth
Sources: Campaign BriefThe Royals The RoyalsConfirmed appointment
creative, 6 Oct 2020 to now · 6 yr
Sources: Campaign Brief
The RoyalsConfirmed · 6 yr
media
Hatched Media Hatched MediaConfirmed appointment
media, 11 Sept 2017 to now · 9 yr 1 mth
Sources: B&T
Hatched MediaConfirmed · 9 yr 1 mth
2020202120222023202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeThe RoyalsCurrent6 Oct 2020Now6.00
creativewhiteGREY4 Sept 20196 Oct 20201.10
mediaHatched MediaCurrent11 Sept 2017Now9.10

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Sensis since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
6 Oct 20206 Oct 2020appointmentcreativeThe Royalsconfirmedvia Campaign Brief
4 Sept 20194 Sept 2019appointmentcreativewhiteGREYconfirmedvia Campaign Brief
11 Sept 201711 Sept 2017appointmentmediaHatched Mediaconfirmedvia B&T

Marketing leaders

No marketing leaders recorded yet.

Stated reasons and comments Paraphrased, with source links

WHY THEY WON Allan pointed to the quality of its people and a clear grasp of the customer and category as the reasons for choosing The Royals.
peopleaudience understandingexcited
John Allan · the move · via Campaign Brief, 6 Oct 2020 · paraphrased