Tourism WA
As at 16 Oct 2026, AccountMoves records 1 current agency for Tourism WA: The Monkeys (unspecified, since 20 Feb 2020). Agency changes reported since 2016: 0. Last reported move: 20 Feb 2020. Based on reported moves only, with sources.
Marketing lead: Melissa Forbes (Executive Director Marketing, since 7 Aug 2024) · Total appointments: 1
Roster: The Monkeys (unspecified) Small roster
Last review on record: 20 Feb 2020 · Marketing lead since: 7 Aug 2024 (source)
Agency timeline Which agency has held each account, by discipline
creative, credited 13 Mar 2023 · 1 campaign
Latest: campaign via Campaign BriefThe Brand Agency The Brand AgencySeen in credits only
creative, credited 7 Aug 2024 · 1 campaign
Latest: campaign via Campaign Brief
media, credited 7 Aug 2024 · 1 campaign
Latest: campaign via Campaign Brief
unspecified, 20 Feb 2020 to now · 6 yr 8 mth
Sources: LBB · Campaign Brief
Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| unspecified | The MonkeysCurrent | 20 Feb 2020 | Now | 6.7 | 0 |
Agency changes on record Since 2016 · based on reported moves only
No agency changes with a named incumbent have been reported for Tourism WA since 2016. That means none were reported, not necessarily that none happened.
Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.
Seen in credits Agencies credited on Tourism WA campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| The Brand Agency Seen in credits | creative | 7 Aug 2024 | 7 Aug 2024 | 1 | campaign via Campaign Brief |
| Initiative Seen in credits | media | 7 Aug 2024 | 7 Aug 2024 | 1 | campaign via Campaign Brief |
| Initiative Seen in credits | creative | 13 Mar 2023 | 13 Mar 2023 | 1 | campaign via Campaign Brief |
Also credited People named once in Tourism WA campaign credits
Steph Underwood (A/Managing Director, Tourism WA, Campaign Brief) · Melissa Forbes (Executive Director Marketing, Tourism WA, Campaign Brief) · Angela Raso (Director Brand and Creative, Tourism WA, Campaign Brief) · Shenade Unicomb (Campaign Services Manager, Tourism WA, Campaign Brief) · Elly Adamson (Brand and Marketing Officer, Tourism WA, Campaign Brief) · Evan Scott (Producer/Editor, Tourism WA, Campaign Brief) · Brendon Lewis (Business Director, The Brand Agency, Campaign Brief) · Steph Gotch-Martin (Account Director, The Brand Agency, Campaign Brief) · Gordan Hayes (Senior Copywriter, The Brand Agency, Campaign Brief) · Pete Townsend (Director, The Brand Agency, Campaign Brief) · David Le May (DOP, The Brand Agency, Campaign Brief) · Mason Truong (Stills Photographer, Ashley Charlton, Campaign Brief) · Courtney Reid (Senior Producer, Ashley Charlton, Campaign Brief) · Julian Solecio (Offline Editor, Ashley Charlton, Campaign Brief) · Dan Agostino (Head of Design, Ashley Charlton, Campaign Brief) · Molly Trumble (Client Advice & Comms Design Director, Initiative, Campaign Brief) · Yamila Cano (Investment Manager, Initiative, Campaign Brief) · Danielle Miaris (Investment Executive, Initiative, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 20 Feb 2020 | 20 Feb 2020 | appointment | The Monkeys | confirmed | via LBBvia Campaign Brief |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Melissa Forbes | Executive Director Marketing | 7 Aug 2024 | Now |
| Angela Raso | Director Brand and Creative | 7 Aug 2024 | Now |
| Elly Adamson | Brand and Marketing Officer | 7 Aug 2024 | Now |
Stated reasons and comments Paraphrased, with source links
No quotes logged yet.
