GWM moves creative account from Havas to The Hallway
GWM moves creative account from Havas to The Hallway. Reported on 8 Dec 2021 (confirmed), sources: Mumbrella, LBB, Campaign Brief.
Brand: GWM · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced8 Dec 2021
Decided8 Dec 2021
The field
| Agency | Role | Stage |
|---|---|---|
| Havas | Incumbent | Lost |
| The Hallway | Winner | Appointed |
Sources Links only
- Mumbrella, 8 Dec 20210
- LBB, 9 Dec 20210
- Campaign Brief, 9 Dec 20210
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On the record Paraphrased, with tags
WHY THEY WON Maciver credited The Hallway with sharp strategic thinking, the quality of its people and the strength of its creative ideas. Steve Maciver on GWM · the move · via Campaign Brief, 9 Dec 2021 · paraphrased
AGENCY SAYS Hall said The Hallway was excited to take on GWM, and flagged big plans for the next phase. Jules Hall on GWM · the move · via Campaign Brief, 9 Dec 2021 · paraphrased
