Coopers appoints Special for creative
Coopers appoints Special for creative. Reported on 7 June 2023 (confirmed), sources: B&T, Campaign Brief.
Brand: Coopers · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced7 June 2023
Decided7 June 2023
The field
| Agency | Role | Stage |
|---|---|---|
| Special | Winner | Appointed |
Sources Links only
- B&T, 7 June 20230
- Campaign Brief, 8 June 20230
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On the record Paraphrased, with tags
WHY THEY WON Dowd said Special stood out for the quality of its people and the strength of its creative ideas. Kate Dowd on Coopers · the move · via Campaign Brief, 8 June 2023 · paraphrased
AGENCY SAYS Fitzgerald said Special was excited to take on Coopers, and talked up the brand's standing and flagged big plans for the next phase. Ryan Fitzgerald on Coopers · the move · via Campaign Brief, 8 June 2023 · paraphrased