Modibodi appoints Bread Agency for social
Modibodi appoints Bread Agency for social. Reported on 30 Jan 2024 (confirmed), sources: Campaign Brief.
Brand: Modibodi · Discipline: social · Type: appointment · Confidence: confirmed
Marketing lead at the time: Justine Cusack
Est. billingsn/a
Announced30 Jan 2024
Decided30 Jan 2024
The field
| Agency | Role | Stage |
|---|---|---|
| Bread Agency | Winner | Appointed |
Sources Links only
- Campaign Brief, 30 Jan 20240
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On the record Paraphrased, with tags
WHY THEY WON Cusack said Bread Agency stood out for a collaborative way of working and a clear grasp of the customer and category. Kerry Cusack on Modibodi · the move · via Campaign Brief, 30 Jan 2024 · paraphrased
AGENCY SAYS Proulx said Bread Agency was excited to take on Modibodi. Mary Proulx on Modibodi · the move · via Campaign Brief, 30 Jan 2024 · paraphrased